Allude is a German cashmere specialist founded in Munich in 1993 by Andrea Karg. It produces knitwear and accessories for women and men plus a home line, and runs a repair-and-care service it calls the Cashmere Clinic. The company remains privately run in Munich; women's sweaters run roughly €239–729.
Key facts
- Founded in Munich in 1993 by Andrea Karg; still managed by Andrea and Christian Karg
- Ranges across womenswear, menswear, accessories and home
- Offers a 'Cashmere Clinic' repair and care service
- Women's sweaters run roughly €239–729
Fibres and construction
Allude works principally in Cashmere. Construction and techniques associated with the house include machine-knit. It is based in Germany, whose luxury knitwear is led by cashmere specialists in Munich and the south, who combine Mongolian fibre with precise, quality-focused production..
How to judge Allude quality
- For cashmere pieces, look for a stated micron count or grade, 2-ply yarn for sweaters, and a dense knit with no daylight through plain areas. See the cashmere grading guide.
Similar houses
Allude: frequently asked questions
Where is Allude knitwear made?
Allude is based in Munich, Germany. Founded in Munich in 1993 by Andrea Karg; still managed by Andrea and Christian Karg.
What is Allude known for?
Allude is known for munich cashmere house with womenswear, menswear, home, and its own Cashmere Clinic repair service. Its principal fibres are Cashmere.
Is Allude a luxury brand?
Allude sits in the luxury tier of this index (roughly $400–$1,000 for a sweater). Its construction methods include machine-knit. It is listed here on the basis of fibre quality, construction and provenance rather than price alone.
How much does Allude knitwear cost?
Allude is roughly $400–$1,000 for a sweater at the time of writing. Women's sweaters run roughly €239–729
Sources
Facts verified against the sources above on 16 September 2026. Prices are indicative and change; check the house's own site.